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Max Goldberg's RetailWire Blog
September 1, 2010
Video is clearly headed towards download. As more and more consumers access the Internet through broadband, the ability to download grows. With downloads consumers can watch what they want instantly.No one company has a clear advantage. Hulu has been around for quite a while (in Internet years), ...
August 30, 2010
Shopping in the US is different than in Europe. Our population is not as old, or aging as quickly. Our price of fuel is less than half of Europe's and most of our cities feature big-box retailers, whereas Europeans have to travel outside their cities to reach these ...
August 30, 2010
Retailers should experiment with location-based services to learn how they work and to see how consumers respond to various offers. The cost of participating is low and offers can constantly be changed to see which provoke the best consumer response. They are another way that retailers can ...
August 27, 2010
To provide a better shopping experience and draw more customers into stores, retailers shouldn't look at futuristic technology; they need to look to the past. Consumers are frustrated with their inability to locate the items they want to buy and lousy customer service.Inexperienced and non-existent sales associates drive consumers ...
August 26, 2010
In-store location apps are just what the consumer ordered, provided that they are accurate and retailers keep items in stock. One of the great frustrations consumers have is tracking down a store employee to ask "where can I find the...." Look for more and more in-store applications as ...
August 24, 2010
The prices of textbooks are beyond reality. This is a category screaming for competition. That's why we've seen textbook rentals and used textbook sales take off. The next logical step will be to have textbooks to be available electronically. There is no reason why textbooks should ...
August 23, 2010
Google has the desire and creativity to reshape comparison shopping. They have a corporate culture that empowers their employees to try new ideas. And they have the cash and stock to buy companies that are innovative. Consumers use the web extensively to research products and compare prices. ...
August 23, 2010
The article says it all. Rather than simply try to copy national brands, private label needs to have personality. It's OK to be different. Then retailers need to back up that brand promise with great customer service. Good private label products are half the equation. ...
August 19, 2010
Experience stores are fun for consumers, so they are welcomed, but they are expensive to operate. They will remain novelties, but be important to building brand image....
August 19, 2010
Consumers seem to be more willing to try private label throughout the store, challenging the notion that they will only buy private label foods. As they have used, and liked, private label food, they have come to trust retail brands. It's natural that retailers would rely on that ...
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